Your marketing is probably doing more than it looks like on paper. You just can't see it clearly enough to act on it.

Your marketing is probably doing more than it looks like on paper. You just can't see it clearly enough to act on it.

We fix that. Bandana is a fractional marketing partner for growing companies — we clean up the accounts, rebuild the reporting, and run the channels so your team finally has clarity, not just activity.


See How It Works

METHODOLOGY

A SIMPLE SYSTEM FOR BETTER MARKETING
Most marketing problems aren't strategy problems. They're visibility problems. When your tracking is broken, your reports are unclear, and your ad accounts have accumulated years of decisions you can't explain — it's nearly impossible to know what's working. So you keep spending, keep guessing, and wonder why results feel so unpredictable. That's the problem we solve first.

A SIMPLE SYSTEM FOR BETTER MARKETING

Most companies are wasting 20–50% of their ad budget — not because they’re doing the wrong things, but because their accounts are messy, their tracking is unreliable, and their reporting makes it hard to know what to do next.

A SIMPLE SYSTEM FOR BETTER MARKETING

Most marketing problems aren't strategy problems. They're visibility problems. When your tracking is broken, your reports are unclear, and your ad accounts have accumulated years of decisions you can't explain — it's nearly impossible to know what's working. So you keep spending, keep guessing, and wonder why results feel so unpredictable. That's the problem we solve first.

Diagnose What’s Broken (and Working!)

Diagnose What’s Broken (& Working!)

We review your current setup to uncover waste, poor structure, broken tracking, and missed opportunities—so you get fast clarity on what’s helping performance and what’s holding it back.

(Re)Build the Right Way

We rebuild campaigns, tracking, and account structure with intention. Clean systems make optimization easier, reporting more trustworthy, and growth more predictable.

Launch Fast

Most campaigns go live quickly so you can start collecting clean data, learning faster, and improving results without weeks of delay.

Optimize & Report With Purpose

Every adjustment ties back to cost, efficiency, lead quality, or revenue. Where it makes sense, we also automate recurring reporting and insight gathering so decisions happen faster and with more clarity.

THE PROBLEMS WE SOLVE

1

Budget keeps getting spent but nobody can explain what it's actually producing

2

Ad accounts are cluttered with old campaigns and structures nobody wants to touch

3

Reports show what happened — not what to do next

4

Strategy changes constantly with no clear rationale behind it

5

You need a marketing hire, but the right person takes months to find — and the work can't wait

5

You need a marketing hire, but the right person takes months to find — and the work can't wait

SERVICES

We run the channels that move the needle.
Most clients work with us across 2–4 service areas. The combination depends on where you are and what's holding growth back.

Google / Bing Ads

Clean, efficient structure that reduces waste

and improves conversions.

Meta Ads (Facebook & Instagram)

Creative and audience combinations engineered

to produce measurable results fast.

LinkedIn Ads

Targeted B2B campaigns for industrial,

professional, and technical audiences.

SEO & AEO

Visibility across both search engines and modern

AI-driven platforms.

Landing Page Optimization

Sharper messaging, faster load speeds, and

higher conversion rates.

ABM Support

ICP definition, account lists, matching across

platforms

Reporting & Insight Automation

Clear dashboards, recurring performance

summaries, and faster insight generation built

around the metrics that actually matter.

Marketing Data & Reporting System Build

Setup or rebuild of dashboards, tracking, and

source-to-lead reporting so your team can actually

trust what it’s seeing.

Reddit, Retail Media, Programmatic,

OOH, Native etc

Planning, support, and execution for other

paid media channels.

One-Time Projects That Improve Results

Competitive Audits; High Value Asset Creation;

Creative refresh packs;

Deeper Reporting Dashboards;

Ad Channel Rebuilds;

Tracking & Analytics Audit and Rebuild

SERVICES

We run the channels that move the needle.

Most clients work with us across 2–4 service areas. The combination depends on where you are and what's holding growth back.

Google/Bing Ads

Clean, efficient structure that reduces waste

and improves conversions.

Meta Ads (Facebook & Instagram)

& LinkedIn Ads

Creative and audience combinations engineered to

produce measurable results fast.

Reporting & Insight Automation

Clear dashboards, recurring performance

summaries, and faster insight generation

built around the metrics that actually matter.

SEO & AEO

Visibility across both search engines and

modern AI-driven platforms.

Landing Page Optimization

Sharper messaging, faster load speeds,

and higher conversion rates.

ABM Support

ICP definition, account lists,

matching across platforms

Retail Media, Programmatic, OOH, Native etc

Planning, support, and execution for other

paid media channels.

One-Time Projects That Improve Results

Competitive Audits; High Value Asset Creation;

Creative refresh packs;

Deeper Reporting Dashboards;

Ad Channel Rebuilds;

Tracking & Analytics Audit and Rebuild

THE PROBLEMS WE SOLVE

1

Budget keeps getting spent but nobody can explain what it's actually producing

2

Ad accounts are cluttered with old campaigns and structures nobody wants to touch

3

Reports show what happened — not what to do next

4

Strategy changes constantly with no clear rationale behind it

5

You need a marketing hire, but the right person takes months to find — and the work can't wait

5

You need a marketing hire, but the right person takes months to find — and the work can't wait

EXPERTISE

$10M+

$10M+

Paid Media Dollars Managed Over Time

Paid Media Dollars Managed Over Time

200+

200+

Campaigns Built and Launched Across Google / Bing / Meta / Programmatic / SEO Over Time

Campaigns Built and Launched Across Google / Bing / Meta / Programmatic / SEO Over Time

~20%

~20%

Typical Waste Reduction in First 90 Days Of campaign

Typical Waste Reduction in First 90 Days Of campaign

Pricing

Pricing

Pricing

Simple. Predictable.

Simple. Predictable.

Foundation

$3500/mo


Best for companies getting their systems in order


1-2 Active Channels (e.g. Google Ads + Reporting)

Monthly Strategy Call & Performance Review

Tracking Audit & Cleanup

Clear Monthly Dashboard & Recommended Next Steps

Growth

$6500/mo


Best for companies running multiple channels and ready to scale


2-3 Active Channels (e.g. Google + Meta + SEO)

Full Reporting Stack & Insight Automation

Bi-weekly Calls & Ongoing Optimization Cadence

Creative Direction & Audience Strategy & Quarterly Review

Fractional Director

$9500/mo


Best for companies that need senior marketing leadership without the full-time hire


Full-Service Execution Across All Active Channels

Strategic Ownership of Marketing Planning & Spend

Stakeholder & Board Level Reporting

Growth

$6500/mo


Best for companies running multiple channels and ready to scale


2-3 Active Channels (e.g. Google + Meta + SEO)

Full Reporting Stack & Insight Automation

Bi-weekly Calls & Ongoing Optimization Cadence

Creative Direction & Audience Strategy & Quarterly Review

Questions & Answers

Learn more about what Bandana Media has to offer or feel free to contact us below!

What does Bandana Media do each month?

What's included in each pricing tier?

Do you work with industrial, political, and B2C brands?

How fast can campaigns launch?

Do you build landing pages?

Is there a contract?

About Bandana Marketing

Dan Fitzpatrick started Bandana Marketing after 11 years running media across B2C, B2B, political, and advocacy campaigns — managing over $10 million in paid spend across Google, Meta, LinkedIn, and programmatic.

Bandana exists because most growing companies don't need a 20-person agency. They need one senior person who knows what they're doing, moves fast, and communicates clearly.


That's the model here.


Let's Get Started

Leave your info and we'll get back to you— will be great to chat for 30 minutes or so for a quick diagnostic call. No pressure. No obligations.


Looking forward to it.

Schedule A Quick Diagnostic Below

Schedule A Quick Diagnostic

Bandana Marketing LLC

Bandana Marketing LLC.All Rights Reserved

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Bandana Marketing LLC

Bandana Marketing LLC.All Rights Reserved

Privacy Policy